We work with our clients to develop strategies to reach new customers and markets both online and offline by exploiting every resource at our disposal.

We’ve been producing highly effective and creative campaigns for clients for over 40 years. But effective campaigns are about much more than beautiful design (although that’s important). Creativity is as much about understanding social media and defining a content strategy as it is about making things that look good.

Underpinning everything we do is a rock solid foundation of data and consumer insight, information architecture and user experience. Our in-house creative, project management and technical teams pull together to make sure we get your message across.

Customer acquisition services
• SEO
• PPC
• Social Media
• Data sourcing and database build
• eMail and Direct Mail
• Telemarketing

At Strata we help organisations to maximise their customer engagement through a full range of online and offline services. For over 40 years we have helped our clients get closer to their customers.

We’re interested in the emotions that drive consumers decision-making. We like taking that insight and using it to help you connect better with your customers, whether the outputs are brand identity, product literature, an event, advertising, websites or social media.

We consider the message, the content and above all the audience, before the channel. And because we’re a small independent agency, it’s much easier for us to get everybody at Strata working together as an integrated team. There’s no gap in thinking or execution between printed and digital communications.

Customer engagement services
• Design
• Copy
• Corporate and product literature design artwork and print
• Website Information architecture and usability
• Online content creation and editorial services
• Website and mobile technical build
• eCommerce
• Website CMS, maintenance and support

We start with your customer data and segment it by behavior, demographics and motivation. We uncover insights to help us develop strategies that help you achieve your objectives. We create extremely effective email, mobile and social media campaigns that increase brand consideration, purchase frequency, customer retention and advocacy.

A customer’s behaviour from their very first interaction through to decision to purchase can be tracked in granular detail and matched against the circumstances of opt-in and demographic data. This means that every communication is as relevant as possible – and always timely.

Customer retention services
eCRM
Analytics
Customer loyalty programmes
Data services
Customer research
Cross-sell/up-sell strategies